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Jason Ferguson



BROOKLYN-BASED CREATIVE DIRECTOR WHO ENJOYS TELLING STORIES, LEADING TEAMS & INSPIRING CULTURE WITH BOLD IDEAS.



Scholastic Bookshelf
ScholasticSocial
With over 80% of millennial parents and teachers turning to social media for advice, the Bookshelf meets them where they are and hands them a beautifully designed tool that helps answer kids’ questions about topics big and small. 

Agency: Edelman
Concept Creatives: Taj Reid, Jason Ferguson, Marshall Peschell, Suyin Sleeman

Awards:
Anthem Awards Silver, Innovation

Select Press:
“Scholastic is marking a century of navigating complex subject matter through the power of story–but in a new way” Essence

“Scholastic has launched a timely Instagram resource” Publishers Weekly

“This is a very progressive move for a publisher to take” Romper
©MMXXIV I See What You Did There LtdJason Ferguson, Creative Director